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SPECIAL SERIES ==> Why Your Listicles Are Failing 🛑 (And How to Fix Them) <== | BATHROOM Break #97 COLLAB: The Marketing Millennials + Do This, Not That
Description
Join Daniel Murray and Jay Schwedelson for a quickfire "Bathroom Break" session packed with immediate marketing takeaways. They break down why specific phrasing in listicles is now essential for ranking in AI search results and share a counterintuitive email subject line hack that is driving open rates up. You will also hear a bizarre personal story about food safety that might make you think twice about your leftovers.
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Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray’s newsletter at gotomillions.co for sharp, actionable marketing insights.
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Best Moments
(01:25) Jay explains why he keeps getting food poisoning from questionable airport and takeout choices
(02:22) Daniel recounts the time he had to rescue raw salmon from the garbage for potential lab testing
(03:40) Why using "Top 3" or "Number 1" in your headlines is outperforming standard numbered lists
(05:00) The smart way to use tools like Perplexity to find high-authority sources for your content
(06:25) Testing shows that putting newsletter edition numbers in brackets is actually working right now
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Partner with Jay: https://www.jayschwedelson.com/contact
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Check out Jay Schwedelson's new book: Stupider People Have Done It
All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206
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Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter
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Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com
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Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.com
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Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/
Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson
Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/
Ask Jay anything: https://www.jayschwedelson.com/ask
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