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The Power of Impossible Goals
Description
When you set "realistic" goals for your property management business, you might actually be limiting your growth without even realizing it…
In this episode of the #DoorGrowShow, property management growth experts Jason and Sarah Hull challenge entrepreneurs to think bigger, much bigger. Inspired by their experience flying a fighter jet and the concept of "impossible goals" from The Science of Scaling, they break down why realistic goals keep you stuck in current thinking, how unrealistic targets activate visionary leadership, and why 10X growth can actually be easier than incremental growth.
They explain how impossible goals shift your brain from grinding harder to thinking differently, why realistic targets often become a yardstick to beat yourself up, and how visionary entrepreneurs use bold thinking to collapse time, find new pathways, and unlock opportunities that logic alone would never reveal. They also share how to handle naysayers, protect your vision, and use doubt as fuel instead of letting it shrink your ambition. If you're ready to stop playing small, stop chasing "safe" growth, and start building something that transforms your market — this episode will challenge the way you think about goals, leadership, and what's actually possible in your business.
You'll Learn
(00:00) Introduction to DoorGrow and Unrealistic Goals
(07:37) The Importance of Unrealistic Goals
(15:54) Overcoming Doubts and Limitations
(22:56) Visionary Thinking and Future Goals
Quotables"I want to tell everybody to be unrealistic."
"You need to decide, I can do the things that I want to do."
"The slowest path to growth is to do it alone. So let's grow together."
Resources TranscriptJason & Sarah Hull (00:01)
All right, five, four, three, two, one. All right, everybody, we are Jason and Sarah Hull, the owners of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we have brought innovative strategies and optimization to the property management industry. At DoorGrow, we are on a mission to transform property management business owners and their businesses.
We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market, and help the best property management entrepreneurs win. Now, let's get into the show. All right, so today's topic, Sarah wanted to talk about. I want to tell everybody to be unrealistic. We're going to talk about unrealistic goals. She wants you to be unrealistic. I do want you to be unrealistic. And I also want you to clear all of this off. OK.
Yay. Happy. Yeah. Slightly. All right. All right. So one of the things that we got to do very recently is something that I never, never thought we would be able to do because it was seemingly unrealistic. And that was to fly a fighter jet. And by fly a fighter jet.
Yes, it was a real fighter jet. It's an L39 Albatross. For those of you that are familiar, it was not typically equipped with fighter equipment. It was mostly used as a trainer. However, it can be armed and therefore is classified as a fighter jet. And yes, we actually got to fly it. We didn't just go in it and take a lo