Episode Details
Back to EpisodesAre You Tracking Negative Backer Volatility?
Published 1 month, 3 weeks ago
Description
In this session, Tyler responds to a question about whether there's a reason for a seeming spike in cancelled pledges when launching projects today? It turns into a discussion about the importance of distinguishing “noise” during a live campaign from meaningful “signal.” Then we discuss ways to turn observations into comparable rates and introduces a simple DIY metric called “negative backer volatility.”