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The Popsicle Theory Explained… and Why It Broke Everything

Published 6 months, 1 week ago
Description

Before we jump back in, I have to share something that happened at the Hunt Expo in Salt Lake City… 

a woman walked up to me (completely out of my usual world) and said something that made me cry right at the booth. It reminded me why I keep showing up — even when the internet is loud.

In this episode, we get into the REAL behind-the-scenes of what happened:
💋 The brutal inventory situation that tanked my income
💋 Why I wasn’t allowed to run pre-orders (even when reels went viral)
💋 The “Popsicle Theory” and what it revealed about leadership
💋 How I became the villain for doing what I was told
💋 The paycheck issues, the gaslighting, and the chaos behind closed doors
💋 The day I woke up to 78 canceled orders and a negative Shopify balance
💋 The moment I knew I had to build my own brand — no matter what it cost

And then… we talk about something nobody wants to say out loud:

If you can’t support your friend’s business or content because you’re worried what people will think — that’s insecurity. It costs $0 to support your people.
This episode is raw, detailed, and the clearest look yet at what it actually cost me to stay loyal to an unhealthy system.

🎧 Next week’s episode is with Brooke (Brooke With No Legs) and her story is unreal — don’t miss it.

Subscribe for more honest conversations about power, loyalty, boundaries, money, and being unapologetically yourself.

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