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This Week in Fitness: Mexico Expansion, 2,000 New Pilates Jobs, GLP-1 Legal Battle, Protein Cereal

Published 7 months, 1 week ago
Description

In this episode of This Week in Fitness, we cover Planet Fitness expanding in Mexico, Pilates Addiction reaching 250 U.S. licenses, Novo Nordisk filing a lawsuit over compounded GLP-1 products, Ministry of Sound turning nightlife into competitive fitness, the HFA Hall of Fame honoring Elaine LaLanne’s 100th birthday, and why protein cereal signals a bigger shift in consumer nutrition behavior. Stay ahead of the fitness business headlines shaping 2026.

Stories Covered This Week:

Planet Fitness Expands in Mexico
Planet Fitness signs a new franchise agreement to open additional clubs in Tijuana and Mexicali. With gym penetration in Mexico below 7 percent, the market continues to present long-term growth opportunity.

Pilates Addiction Sells 250 U.S. Licenses
The boutique Pilates brand reaches a key development milestone and projects more than 2,000 new jobs in 2026, alongside a $5.25 million investment in instructor training.

Ministry of Sound Turns Nightclub into Fitness Arena
Ministry of Sound Games returns in London, staging a competitive fitness event inside a fully produced nightclub environment as operators experiment with experiential formats.

Novo Nordisk Files Lawsuit Over Compounded GLP-1 Products
Novo Nordisk sues Hims & Hers, alleging patent infringement tied to compounded semaglutide. The case highlights continued legal tension around GLP-1 access and regulation.

HFA Hall of Fame to Honor Jack and Elaine LaLanne
The Health & Fitness Association will induct Jack and Elaine LaLanne on March 15 in San Diego, followed by a celebration of Elaine’s 100th birthday ahead of The HFA Show.

Protein Moves Into Breakfast Cereal
General Mills and GHOST launch protein-enhanced versions of Cinnamon Toast Crunch and Lucky Charms. The bigger story is how protein continues reshaping mainstream food categories beyond traditional performance nutrition.

Stay fit, stay informed, and keep your fitness business in shape.

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