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Absolut x Tabasco spot 'the future of advertising'; & AI wars spill into the public domain
Published 2 months ago
Description
Russ & Freddie watch Levi's underrated Super Bowl return, discuss the AI rivalry as Anthropic parodies OpenAI (& triggers a very public response from Sam Altman) and review the 'beautiful' launch from Absolut x Tabasco that raises the question of why brands still pay a premium for iconic music.
We watch:
- 'Backstory' from Levi's - https://www.youtube.com/watch?v=j70p29KipEE
- 'Can I get a six pack quickly?' from Anthropic and Claude - https://www.youtube.com/watch?v=kQRu7DdTTVA&t=1s
- 'For Those Who Bring The Heat' from ABSOLUT x TOBASCO - https://www.youtube.com/watch?v=1FBVEfTIGVg
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