Episode Details
Back to Episodes55. Four questions to ask if you think you might be underpricing
Published 3 months ago
Description
Here is a completely different way to think about pricing — one that has nothing to do with industry norms or value propositions, and everything to do with what your ancestors planted inside you and what it actually requires to steward that.
Listen to hear more about:
- Why the conventional pricing conversation is missing the most important part of the picture
- The question your ancestors would ask if they saw your current price tag
- The invisible costs of underpricing
- How to tell the difference between a real ethical concern and a fear dressed up in the language of justice
If you have any suspicion you might be undercharging, this episode will give you clarity. And clarity to move past any fears that might be blocking you from taking coherent action.
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