Episode Details

Episode 119: On this episode of Pursuit of Profit, Cliff talks with Nafisa Obi, founder of Essential Speech and ABA Therapy. This franchise is tackling one of the biggest healthcare care gaps in America - autism therapy. The numbers are staggering… only 1600 treatment centers nationwide to serve 6.8 million people on the autism spectrum. Demand is overwhelming.

That urgency inspired Nafisa Obi, a speech language pathologist, to create Essential Speech and ABA Therapy centers. This franchise brings speech, occupational and ABA therapy into one place, which saves patients and caregivers time and money. Take a listen.

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Timestamps:

00:00 - Intro

02:50 - Nafisa's background & ABA industry

06:38 - Why franchising

08:01 - Who is the best franchisee

12:31 - What is ABA, occupational and speech therapy

20:12 - Staffing requirements

22:18 - Cost of services

24:40 - No diagnosis

28:10 - Investment cost

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Links:

Essential Speech & ABA Therapy

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