Episode Details
Back to Episodes
Retail Marketing Without A Plan = Noise! Here's How Retailers Get Consistent Sales
Description
Feel like you're shouting into the void with your marketing? You're not alone—and it's not your fault.
Social media wants you reactive, emotional, and constantly second-guessing yourself. Meanwhile, big retailers operate from detailed seasonal plans made months in advance.
I’m Catherine Erdly, and this is Resilient Retail Game Plan — practical product business advice with a healthy dose of reality.
In this episode, I'm revealing:
✓ Why sporadic marketing makes sales feel random
✓ How algorithms keep you stuck in chaos
✓ What big retailers do differently (without massive teams)
✓ The marketing structure that actually works for small businesses
Stop waking up wondering "what should I post today?" and start building a plan you can trust.
Links
Get your free Calmer and Consistent Sales Planner: resilientretailclub.com/sales
Join the Retail Sales Game Plan waitlist (reopening Feb): resilientretailclub.com/retailsales
Resilient Retail Club: https://www.resilientretailclub.com
Listen on your favourite podcast app: https://www.resilientretailclub.com/podcast
Enjoying the show?
DM your takeaways or questions to @resilientretailclub on Instagram.
And if the podcast’s useful, please follow, rate, and review — it helps more product businesses find us.
Mentioned in this episode:
Mailchimp
resilientretailclub.com/mailchimp