Episode Details
Back to Episodes
Super Bowl Advertising Trends, Creative Strategy, and Brand Competition
Published 6 months ago
Description
Dr. Americus Reed, II, Wharton Professor of Marketing, breaks down the strengths, themes, and competitive dynamics of this year’s Super Bowl ads, including the role of nostalgia, humor, artificial intelligence, and long-term brand storytelling.
Hosted on Acast. See acast.com/privacy for more information.