Episode Details

Welcome to another insightful episode of The Brand Called You! In this episode, host Ashutosh Garg sits down with Vijay Kumar, Founder & CEO of TSUYO Manufacturing Pvt Ltd, for a deep dive into the world of entrepreneurship, manufacturing, and innovation in India.

Vijay Kumar shares his incredible journey from launching his first venture, Biryani Box, to leading multiple startups today. Discover how his approach to risk, decision-making, and building resilient supply chains evolved through real-world challenges—including GST and demonetization. Vijay reveals the critical importance of execution over ideas, offers actionable lessons on building sustainable businesses, and discusses how lean and Six Sigma principles power TSUYO Manufacturing’s success.

You’ll also hear practical advice for aspiring entrepreneurs interested in the manufacturing sector—how to tackle capital intensity, the significance of cultivating a strong quality culture, and the future of automation, AI, and digital twins.