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The Super Bowl Money Machine: Inside the $1.7B Betting Boom

Published 2 weeks, 5 days ago
Description

The Super Bowl isn’t just the biggest game in sports — it’s one of the largest gambling events of the year.

On this edition of BTT’s Business Minute, host Todd M. Schoenberger speaks with Las Vegas professional handicapper Richard Frazier about the projected $1.7 billion in Super Bowl wagering and what it means for sportsbooks, bettors, and host cities like Las Vegas. Richard explains how sportsbooks manage massive betting volume, where most of the money actually comes from, and how online operators structure odds, props, and live betting to maximize profitability.

The discussion also explores the broader economic impact of the Super Bowl, the business model behind online sportsbooks, and the psychology of public vs. contrarian betting. This is a look at the business of betting, not just the game.

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