Episode Details

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In this coaching episode, Fiona reflects on what 10 years in business has really taught her, beyond the highlights, milestones and metrics.

This is an honest conversation about growth, adaptability, identity, expectations, community and the long road of building something that lasts. Fiona shares what’s worked, what hasn’t, what surprised her most, and why staying connected to your values matters more than ever as your business evolves.

Whether you’re in your first year or your twentieth, this episode is a reminder that sustainable businesses are built slowly, thoughtfully, and often in seasons of uncertainty.

You’ll learn:

• What 10 years in business actually teaches you that no course or shortcut can
• How to adapt without losing yourself or your values
• Why community and connection are essential for long-term business resilience
• How to rethink success beyond speed, scale and external validation

A grounding listen for business owners navigating growth, change, or the quiet middle stretch of building something meaningful.

⭐️⭐️   Join Group Coaching for 2026 ⭐️⭐️  

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Resources mentioned:

• AI Monthly Chat Group for Small Business Owners
• My Daily Business courses - mydailybusiness.com/courses

This month we're proud to be sponsored by The Finders Keepers.

Visit the Finders Keepers Melbourne Design Market from Friday 10 July to Sunday 12 July at the Royal Exhibition Building, Carlton.

Book your tickets: Finders Keepers Melbourne tickets

Enter MDB at checkout, then choose the My Daily Business 2-for-1 ticket option to claim your exclusive offer. And don't forget to say hello to Fiona who will be running her own Subject Object stall at the market! 

Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. 

Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript. 

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