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PepsiCo Slashes Snack Prices, Bed Bath & Beyond Buys Tokens.com & Anthropic Goes Ad-Free in Super Bowl Spot
Season 2
Episode 225
Published 4 months ago
Description
Welcome to Omni Talk's Retail Daily Minute, sponsored by Grocery Dealz and Mirakl.
In today's Retail Daily Minute, Omni Talk's Chris Walton discusses:
- PepsiCo cuts prices on Doritos, Cheetos, and Lay's by up to 15% after testing showed deeper discounts improved purchase frequency among inflation-weary consumers who had been trading down to private label.
- Bed Bath & Beyond Inc. acquires Tokens.com to build a blockchain-based tokenized investment platform.
- Anthropic launches a multi-million dollar Super Bowl campaign promising Claude will remain ad-free.
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Be careful out there!