Episode Details

A lot of people think you need years of bar experience to open or run a successful bar.

That assumption keeps a lot of people stuck or broke.

Today, I’m talking with Zach Yurchuck of Truck & Tap, who helped build a profitable, multi-location neighborhood bar brand without coming from the bar industry.

We get into why smaller bars often outperform big ones, why hiring for personality beats hiring for experience, and how clear systems make both staff and guests happier.

If you run a bar, want to open one, or are trying to grow without burning out your team, this episode will give you perspective you can actually apply.

📧 Connect with Zach Yurchuck
 zach@truckandtap.com

🍺 Truck & Tap Website
 https://truckandtap.com

🍻 TAPS @ PH’EAST
 https://tapsatpheast.com

📍 PH’EAST at The Battery Atlanta
 https://pheastatl.com

📌Start Here
Own, run, or manage a bar? Join Bar Business Nation.

An EXCLUSIVE private Facebook group for bar owners and operators who want better ways to run the business.

Ask questions, hear what other owners are dealing with, and get ideas you can actually use.

🔴Join here:
 → https://www.facebook.com/groups/barbusinessnation

📌Additional resources
🔴Grab the books “How to Make Top-Shelf Profits in the Bar Business!” and “Menus that Sell” here:
→ https://barbusinesscoach.com/book/