Episode Details
Back to Episodes
Stop Getting Rejected! A Smarter Way to Sell
Description
Business consultant Tavershima Ayede argues that "cold messaging" doesn't have to feel like a shot in the dark. Instead of spamming strangers, entrepreneurs should wait for "trigger events"—specific moments when a client actually needs help.
1. Look for "Trigger Events"
Don't just reach out randomly. Look for signals that a business is ready to buy!
2. Use AI as a Brainstorming Partner
If you're stuck on what to say, Tavershima suggests using Google Gemini (or other AI tools) to:
* Brainstorm list of signals relevant to your specific industry.
* Refine your "prompts" to get better outreach ideas.
* Help you sound more like a human and less like a bot.
3. Keep it Local (The Nigerian Context)
One of Tavershima biggest tips for Nigerian entrepreneurs is to drop the American sales scripts.
* The Problem: Copy-pasting "corporate speak" from the US feels fake and distant.
* The Solution: Use local expressions and cultural references to build real rapport and trust with Nigerian business owners.
The Bottom Line: By combining strategic timing with AI tools, you can turn awkward sales pitches into natural, successful conversations.