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Episode 106: Do Sportsbooks Really Know LTV After One Bet?

Published 8 months, 2 weeks ago
Description

Host Brad Allen is joined by Intelitics CEO Allan Stone to discuss player acquisition and digital marketing, including:

  • Why Fanatics is top tier at identifying player value

  • Whether sportsbooks truly know a player's value to 80-90% certainty after one bet

  • Tips for growing reach on LinkedIn

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