Episode Details

This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Brian Fanzo on how to use LinkedIn to gain more clients.

Brian Fanzo, the founder of iSocialFanz, is a full-time professional speaker, by which he uses LinkedIn to land his speaking engagements. He's an expert at using LinkedIn to achieve his goals and getting people to invest in him.

#GoodGirlsGetRich

We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.

To read the blog and transcript for this episode, head to karenyankovich.com/107.

Episode Spotlights

• Where to find everything for this week's episode: karenyankovich.com/107
• The She's LinkedUp program doors are open (0:37)
• Intro and background on Brian Fanzo (1:54)
• Discussion on Brian being a digital futurist (4:45)
• The need for different Keynote talks (7:32)
• Too many social media platform strategies is exhausting (10:39)
• The value of relationships (14:30)
• The benefit of LinkedIn over other social media platforms (15:40)
• Nurture relationships and turn them into customers (17:35)
• Why you do have time for creating LinkedIn strategies (20:26)
• Why Brian turned off Twitter, Instagram, and Facebook notifications (22:34)
• Why Brian creates content specifically for LinkedIn (24:11)
• The power of connecting people to what they find valuable (25:49)
• Connect the dots between your mission and the mission of the company with whom you want to work (31:27)
• Brian's LinkedIn prospecting approach (37:35)
• The long-term game of LinkedIn (42:10)
• How to find out more about Brian (44:45)

• Sign up for the She's LinkedUp program
• Where you can find Brian Fanzo:
• • LinkedIn
  • Twitter
  • Facebook
  • Instagram
  • YouTube
  • Website
  • Podcast
• Book a mastermind session with Karen and receive a free consultation plan at karenyankovich.com/apply
• Join my free Facebook Group to share how you use L