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Nobody’s got it better than us - Eric Bam, Perfect Crust

Episode 112 Published 3 months, 3 weeks ago
Description

Third-party delivery can wreck a great pizza fast.

In this episode, I sit down with Eric Bam, VP of Sales and Marketing at Perfect Crust Pizza Liners, to talk about the real fix. Protect the product from oven to customer door. We break down why packaging and food protection matter more than most operators admit, because customers do not blame DoorDash.

Customers blame your brand.

We also get practical on pricing and margin protection. If better packaging costs more, build it into your Uber Eats and DoorDash prices. Stop absorbing the cost.

Then we shift to catering growth with EZ Cater. We talk about why corporate and pharma orders can change a slow day, and the settings that drive profit, lead times, delivery fees, delivery zones, and simple bundles that make ordering easy.

We also cover a simple social media move most pizza shops miss. Stop posting only pizza photos. Show the experience, the people, and what customers should expect when they walk in.

Topics covered

  1. Pizza delivery packaging, pizza box liners, heat retention, crisp crust, customer reviews
  2. DoorDash and Uber Eats pricing strategy for profit
  3. EZ Cater catering strategy for pizzerias, higher ticket orders, lead time, delivery zones, delivery fees
  4. Restaurant social media video strategy that builds trust before the first visit

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Join Pizza Pro Circle. 

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We talk about sales, marketing, leadership, team development, operations, and the real work of running a better pizzeria. 

Join us here: 

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Email: info@tyrellreed.com

Upcoming events and appearances: 

California Restaurant Show August 24-26

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