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The 10-80-10 Rule: Why 80% of People Freeze in a Disaster

The 10-80-10 Rule: Why 80% of People Freeze in a Disaster

Season 1 Episode 488 Published 2 days, 20 hours ago
Description
If your plane crashed on a frozen mountain tomorrow, would you end up as a leader... or as lunch? 🥩

It’s a brutal question, but history tells us the answer has nothing to do with how strong you are or how much gear you have. It all comes down to the person standing at the front of the pack.

In this episode, we are decoding the psychology of survival. We analyze two of the most famous disasters in history to find out why some groups make it home and others descend into chaos (and cannibalism). We pit the legendary leadership of Ernest Shackleton—who brought every single man home from the Antarctic ice—against the tragic nightmare of the Donner Party, where a lack of command led to total collapse.

We break down the 10-80-10 Principle: In any crisis, 10% will lead, 80% will freeze in a "cognitive fog," and 10% will panic. We reveal the specific, learnable behaviors that can move you into that top 10%. From managing morale and giving people "task-based purpose" to the power of democratic engagement, we show you how to hack human nature when the stakes are life or death.

Whether you are facing a literal blizzard or just a "personal Andes" in your business or personal life, this is your guide to crisis leadership.

Stop waiting for a hero to save you. Learn how to become one.

🧊 Ready to survive? Smash that Follow/Subscribe button to unlock the mindset of the world’s toughest leaders. Share this episode with your team—before the next crisis hits!


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