Episode Details

SLO RESTAURANT MONTH IS HERE

If you’ve ever had that smoky crispy melt-in-your-mouth tri-tip from Old San Luis BBQ, you know exactly why Matt Pearce is in a league of his own. On this episode of Up+Adam, Matt joins Adam Montiel to talk about how he traded civil engineering for fire and flavor, building one of the Central Coast’s most beloved barbecue brands from the ground up.

From his catering roots to a growing BBQ empire with three locations, Matt shares the origin story behind Old SLO, the family recipes that fuel it (yes, including that granny cake), and what it means to honor the traditions of Santa Maria-style barbecue while still innovating the menu with local love.

This month, as part of SLO Restaurant Month, Old San Luis BBQ is rolling out an absolutely stacked special: a Tri-Tip Smash Burger featuring double the ground tri-tip, double cheese, fries, and a drink for just $15. Matt puts it like this: “I put it up against In-N-Out any day.” Come hungry.

Expect sizzling stories, local flavor, and a behind-the-grill look at what it takes to turn smoke and oak into something unforgettable.

• Learn more about Old San Luis BBQ: oldsanluisbbq.com

• See all the SLO Restaurant Month specials and participating spots: visitslo.com/restaurantmonth

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