Episode Details

For Sale By Owner gets talked about a lot—but rarely with clarity.

In this episode of Life at Ten Tenths, Matt and Garrett dig into newly released data around FSBO vs. agent-assisted sales and unpack what the numbers actually say—without fear, hype, or outdated talking points.

This isn’t about convincing sellers they can’t do it on their own.

It’s about understanding why most people still choose an agent—and how agents should be talking about their value moving forward.

You’ll hear why focusing on “I’ll get you more money” is often the wrong approach, what convenience really means in a high-stress transaction, and how trust, service, and experience drive referrals far more than statistics alone.

In this episode, we cover:

1. What FSBO data really shows (and what it doesn’t)
2. Why most FSBO homes sell to people the seller already knows
3. The myth of “agents always sell for more”
4. How convenience, clarity, and confidence influence sellers
5. A healthier, more effective way to talk with FSBO sellers

If you want to build a business rooted in relationships, trust, and long-term referrals, this conversation will help you reframe FSBO—and focus on what actually matters.

🎧 Listen now and rethink how you talk about value.