Episode Details
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Book | From Ideas to Impact: A Playbook for Influencing and Implementing Change in a Divided World | Stories That Drive Change | A Conversation With Michael Sheldrick Co-Founder of Global Citizen | Audio Signals Podcast With Marco Ciappelli
Description
Guests: Michael Sheldrick, Author and Co-Founder and Chief Policy, Impact and Government Affairs Officer at Global Citizen [@GlblCtzn]
On LinkedIn | https://www.linkedin.com/in/michael-sheldrick-30364051/
On Twitter | https://twitter.com/micksheldrick
Website | https://michaelsheldrick.com/
On Facebook | https://www.facebook.com/michael.sheldrick/
On Instagram | https://www.instagram.com/micksheldrick/
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Host: Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society Podcast & Audio Signals Podcast
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli
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Episode Introduction
In this new episode of the Audio Signals Podcast, host Marco Ciappelli sits down with Michael Sheldrick, co-founder of Global Citizen and author of "From Ideas to Impact: A Playbook for Influencing and Implementing Change in a Divided World". Michael opens up about the power of storytelling and its unique ability to inspire change in society. They express how by leveraging influencers and storytellers, substantial social changes can be made in the world.
They converse about Michael's journey, from spearheading advocacy initiatives to becoming a renowned author. Sheldrick shares captivating anecdotes, including his impactful involvement in a campaign to eradicate polio and his mobilization of superstars like Rihanna for advocacy efforts. He discusses the balance between creating awareness about issues and providing clear, actionable solutions.
Michael illustrates the importance of identifying clear, achievable goals before launching a campaign and advocates for crafting compelling narratives to gain audience support. He provides valuable insights into harnessing the power of social media for advocacy work, cautioning that while easy to use, it should be harnessed strategically to bring about a meaningful impact.
Tune in for an enriching conversation filled with compelling stories, lessons on effective advocacy, thought-provoking dialogue, and key advice on how to transform an idea into tangible, impactful change. A must-listen for anyone interested in driving social change and making a difference in the world.
About the Book
As Co-Founder of Global Citizen—an international education and advocacy organization with the mission to end extreme poverty worldwide—Michael Sheldrick has worked with governments, businesses, foundations, the artist community, and everyday citizens to distribute over $40 billion around the world over the past decade. Now, in From Ideas to Impact: A Playbook for Influencing and Implementing Change in a Divided World, he delivers an inspiring and insightful discussion on how to implement social impact by driving policy change.
This book reveals key characteristics of successful policy entrepreneurs – visionaries bridging the gap between promises and real-world outcomes. They are practical implementers who put impact first, resist