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From CRO to CEO: Nick Turner on scaling Dreamdata and building trustworthy AI
Description
In this episode of The SaaS Revolution Show, Alex Theuma is joined by Nick Turner, CEO of Dreamdata, to discuss the journey from CRO to CEO and what it really takes to scale a B2B SaaS company in the age of AI.
Nick shares lessons from Dreamdata’s growth journey, including the company’s $55M Series B, and explains why trust and accuracy matter more than hype when building AI products. He breaks down the risks of applying generative AI and agents to complex revenue and attribution data and what SaaS leaders should consider before putting AI in front of customers, boards, or finance teams.
Alex and Nick also discuss:
- Nick’s transition from CRO to CEO and what changed at the leadership level.
- How Dreamdata approaches AI as a system of context, not just automation.
- Why reliable attribution and data integrity are critical for modern GTM teams.
- How investors evaluate AI, retention, and fundamentals at growth stage.
- Practical advice for founders building sustainable, predictable SaaS businesses into 2026.
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