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From Passion to Platform: Building American Outdoor News with Chris Avena
Published 5 months, 2 weeks ago
Description
In this conversation, Lisa Begley interviews Chris Avena, founder of American Outdoor News, exploring the intersection of media, community, and the outdoor industry. Chris shares his journey from starting a digital publication to recognizing its potential as a media business. He discusses the challenges faced in launching a free publication, the importance of networking, and the role of storytelling in connecting with audiences. The conversation also touches on the responsibilities of media in conservation, the misconceptions about the outdoor community, and the excitement surrounding upcoming trade shows and future growth.