Episode Details

This story was originally published on HackerNoon at: https://hackernoon.com/how-to-make-email-marketing-work-for-you.
Ensure your emails are seen with deliverability testing. Optimize campaigns, boost engagement, and protect sender reputation effectively.
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Email marketing only works if messages reach the inbox. Deliverability testing identifies spam triggers, broken links, and authentication issues. Tools like MailGenius help marketers optimize campaigns, improve engagement, protect sender reputation, and maximize ROI by ensuring emails are seen, not lost to spam or promotions tabs.