Episode Details

⭐️⭐️ Special thanks to our sponsor, Vanta AI. Get $1000 off at vanta.com/mydailybusiness  ⭐️⭐️

In this episode, Fiona talks to Suji Sanjeevan, founder of Light + Glo and BrandScent, about building multiple successful businesses, creating bespoke scent experiences for major brands, and staying human in the age of AI.

You'll Learn:

• How to pivot from a traditional career path to follow your passion and build a thriving business
• Why storytelling and human connection are essential for standing out in competitive industries
• How to create bespoke scent marketing strategies for businesses across different sectors'
• The science behind scent and its impact on health, wellbeing, and customer experience
• Practical strategies for using business as a vehicle for impact beyond profit
• How to balance multiple business ventures while maintaining creativity and innovation
• Why finding your unique voice and perspective is crucial for brand differentiation in any industry

 Sponsored by Vanta AI: vanta.com/mydailybusiness 

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Connect with Suji Sanjeevan:

• Brand Scent: https://brandscent.com.au/
• Light + Glo: https://www.lightandglodesigns.com.au/
• Instagram: @lightandglofragrances

Connect with My Daily Business:

• Instagram: @mydailybusiness_
• TikTok: @mydailybusiness
• Email: hello@mydailybusiness.com
• Website: mydailybusiness.com

Resources mentioned:

• Vanta AI
• AI Monthly Chat Group for Small Business Owners
• How to Get Your Book Published course 
• Join our AI Chat Group for small business owners
• My Daily Business courses - mydailybusiness.com/courses

This month we're proud to be sponsored by The Finders Keepers.

Visit the Finders Keepers Melbourne Design Market from Friday 10 July to Sunday 12 July at the Royal Exhibition Building, Carlton.

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