Episode Details

In this episode, Eric breaks down the real SEO strategy they use for 9- and 10-figure brands: optimize beyond Google (ChatGPT, Perplexity, Gemini, YouTube, Reddit), protect visibility as AI Overviews reduce clicks, and win with content consolidation, AI Overview formatting, and multi-platform repurposing. You’ll also learn why brand sentiment and fresh updates matter more than ever, plus how programmatic SEO still works when humans stay in the loop.

Key takeaways:

-Search everywhere optimization beats Google-only SEO

-AI Overview formatting can boost mentions fast

-Consolidate, update, and delete to stay visible

Chapters:

(00:00) SEO 2026 strategy overview

(00:29) Search everywhere optimization shift

(01:34) AI Overviews clicks decline

(03:12) Brand sentiment and citations

(06:06) Content consolidation and deletion

(08:20) AI Overview bullet optimization

(09:27) Multi-platform content repurposing

(13:20) Single Grain hiring note

(13:52) Programmatic SEO still works

(15:15) Track SEO to revenue