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Anticipating Risk Before It Hits: Surbhi Gupta on the Future of Predictive Analytics
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This story was originally published on HackerNoon at: https://hackernoon.com/anticipating-risk-before-it-hits-surbhi-gupta-on-the-future-of-predictive-analytics.
Surbhi Gupta explains how predictive analytics and AI shift credit risk from reactive response to proactive prevention in finance and telecom.
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Surbhi Gupta explains how financial and telecom firms are shifting from reactive credit risk models to predictive, AI-driven frameworks. Drawing on her work at Morgan Stanley and T-Mobile, she shows how proactive analytics, enterprise-scale integration, and continuous model updates reduce risk, protect customer data, and prevent revenue loss before it occurs.