Episode Details

Standardization in the hardwood industry isn't just about measurements and grades. It's the foundation that enables fair trade, quality control, and growth across the entire wood supply chain.

In this episode of the Woodpreneur Podcast, host Jennifer Alger sits down with Dallin Brooks, Executive Director of the National Hardwood Lumber Association (NHLA), to explore the history, role, and future of this essential industry organization. Dallin shares how the NHLA was founded to create standards that ensure quality and uniformity in wood products, and why those standards remain crucial for advocacy, quality control, and the success of hardwood businesses today.

You'll hear about the significant challenges and opportunities facing the hardwood industry, including the impact of tariffs on domestic producers, the rise of urban wood as a mainstream complement to rural wood sourcing, and how thermal modification is expanding the outdoor applications of hardwoods. Dallin discusses the benefits of NHLA membership, from access to industry resources and education to networking opportunities and quality assurance programs.

This conversation dives into the critical need for legislation that supports wood use and promotes sustainability, the importance of education and storytelling in advocating for the wood industry, and how telling the wood story can drive economic growth while highlighting environmental benefits. Whether you're a hardwood producer, lumber dealer, woodworker, or anyone involved in the supply chain, Dallin offers valuable insights on navigating industry challenges and positioning yourself for success.

Tune in to discover how the NHLA is supporting the hardwood industry through standards, advocacy, and education, and learn how you can leverage these resources to grow your business. Don't forget to follow the Woodpreneur Podcast for more conversations about the future of the wood industry.

Chapters:

00:02 Introduction and Guest Introduction

04:51 History and Role of NHLA

09:42 Standardization in the Hardwood Industry

16:29 Challenges and Opportunities

22:56 Urban Wood and Thermal Modification

30:09 Legislation and Advocacy

36:31 Conclusion

The Woodpreneur Podcast brings stories of woodworkers, makers, and entrepreneurs turning their passion for wood into successful businesses - from inspiration to education to actionable advice. Hosted by Steve Larosiliere and Jennifer Alger 

For blog posts and updates: woodpreneur.com

See how we helped woodworkers, furniture-makers, millwork and lumber businesses grow to the next level: woodpreneurnetwork.com

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You can connect with Dallin at:

https://www.linkedin.com/in/dallinbrooks/

https://www.linkedin.com/company/1490362/

https://www.nhla.com/