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Better Food Inflation data with Melanie Morrison, CEO BetterCart Analytics, and Trying Stuff featuring Fressy Bessie Ice Lollies

Better Food Inflation data with Melanie Morrison, CEO BetterCart Analytics, and Trying Stuff featuring Fressy Bessie Ice Lollies

Season 1 Episode 35 Published 4 years, 4 months ago
Description

Welcome to the The Food Professor podcast episode 35, I’m Michael LeBlanc, and I’m Sylvain  Charlebois!  

In this episode our special guest is Melanie Morrison, CEO & Founder of BetterCart, an online grocery comparison engine that has some voodoo that captures prices on the shelves and enables retailers, brands and shoppers to compare prices, and for our popular new Trying Stuff segment, we have a fun selection of Ice Lollies from Fressy Bessie - 100% real fruit.

Reminder to everyone about our YouTube channel where you can watch the entire first part of our podcast with bonus content and the whole Trying Stuff segment

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If you liked what you heard you can follow us on Apple iTunes , Spotify or your favourite podcast platform, please rate and review, and be sure and recommend to a friend or colleague in the grocery, foodservice,  or restaurant industry.   

I’m Michael LeBlanc, producer and host of the all new Conversations with CommerceNext podcast and a bunch of other stuff, and I’m Sylvain Charlebois!



Have a safe week everyone!

 

Melanie Morrison

I love working in the tech industry and in my capacity as CEO and Founder at BetterCart. BetterCart operates in the Food and AgTech space and is a big data company providing pricing data and advanced analytics to grocery retailers, manufacturers, and producers across North America. Creating disruptive technologies that help companies better understand their competitive landscapes, as well as the utility of price analytics and data science to enhance profitability, is what drives and inspires my team. Come see us at BetterCartAnalytics.com, or reach out directly anytime.


At BetterCart, we also use our technology for the local, better good. Based on our experience and observations, we know that comparing grocery prices across stores is hard to do, and that people end up spending too much money at the grocery store because they don't have adequate grocery price comparison tools. At BetterCart, we're addressing the price comparison tool deficit in the grocery space, and have developed a free price comparison web app called BetterCart.ca. Helping people save money at the grocery store so they can better meet their daily food and nutritional requirements is one of BetterCart's social impact goals.

 

 

About Us

Dr. Sylvain Charlebois is a Visiting Professor in Food Policy and Distribution at McGill University and a Professor in Food Distribution and Policy in the Faculty of Management at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University.

Known as “The Food Professor”, his current research interest lies in the broad area of food distribu

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