Episode Details
Back to Episodes
Marketing Your Product by Steve Pavlina on Effective Product Promotion
Description
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com.
Episode 1905:
Steve Pavlina emphasizes that marketing a product requires as much dedication as creating it, if not more. Drawing from personal experience and the Rule of 5 approach by Jack Canfield, he outlines how consistent, diversified, and strategic promotion builds long-term momentum, especially when starting without an audience.
Read along with the original article(s) here: https://stevepavlina.com/blog/2013/07/marketing-your-product/
Quotes to ponder:
"When you release a new product, plan to spend at least as much time promoting it as you did creating it."
"Don't keep hammering your Facebook and Twitter followers and expecting a landslide. Branch out and get the word out in other ways."
"If you don't feel good about your product, you'll probably find it a hellish burden to spend hundreds of hours promoting it."
Episode references:
Chicken Soup for the Soul: https://www.chickensoup.com/