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Getting to Hell Yes! with Valeria from The Appliance Repair Professionals
Season 2 Episode 68
Getting to Hell Yes! Live with Valeria Urcuyo | Solving the Property Manager’s Appliance Headache
How do you keep tenants happy, property owners calm and your maintenance team sane all at the same time?
In this episode of Getting to Hell Yes!, host Guillermo sits down with Valeria Urcuyo, VP of Operations at The Appliance Repair Professionals, to unpack how her Nicaragua-based team is redefining speed, quality and trust in the world of appliance repair for property managers across the U.S.
Valeria shares her inspiring story. From booking appointments on Google Sheets to leading a 60+ person operation serving 27 states. Together, they dig into why traditional repair vendors fail, what property managers really need and how The Appliance Pros are solving a trillion-dollar maintenance pain point with speed, quality and genuine care.
🔥 What You’ll Learn:
* Why speed + quality beat price in property management
* The hidden costs of “cheap” appliance repair (and why it backfires)
* How trust, transparency and follow-through retain both tenants and owners
* Why the appliance repair industry needs more honesty and empathy
* The difference between B2C vs. B2B service models in maintenance
* How to manage 1099 techs while ensuring consistency and accountability
* Why “lo barato sale caro” - cheap ends up expensive defines the market truth
💬 Comment below: What’s your biggest maintenance challenge in property management?
🔔 Subscribe for more Getting to Hell Yes! conversations about leadership, innovation and the future of multifamily operations.
#PropertyManagement #ApplianceRepair #Multifamily #MaintenanceTech #SpeedQualityTrust #GettingToHellYes #ValeriaUrcuyo #PropTech #VendorManagement #IrisCX #GTHY
Published on 1 week ago