Episode Details

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Dominick Gadaleta, MD, tells his journey on how 2 young cosmetic surgeons built their Silicon Valley practice.

Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.

How 2 Young Surgeons Built Silicon Valley Practice

Specifically, this week, "Beauty and the Biz" features Dr. Dominick Gadaleta. Additionally, he is a board-certified facial plastic and reconstructive surgeon and co-founder of OG Aesthetics in Menlo Park, California. Moreover, this is the heart of Silicon Valley, where Facebook and other tech giants are located.

Initially, Dr. Gadaleta's journey began with a traumatic facial injury at age 14. Subsequently, in just three years, he built a thriving surgical practice. Therefore, in this episode of "Beauty and the Biz," you'll discover:

• First, how he and his partner spent a full year "dating" to test every business scenario before launching their practice.
• Then, why choosing a modest first location preserved flexibility and cash flow.
• Next, the biggest challenges in private practice, including hiring, culture, and people management.
• Finally, why learning to say "no" to red-flag patients is essential for long-term success.

Furthermore, this honest conversation reveals the behind-the-scenes challenges young surgeons face. Consequently, don't miss this episode of "Beauty and the Biz."

PS: Also, if learning how top performers operate inspires you to level up your own practice, a Practice Growth Strategy Call will show your biggest opportunities. Then, it will explain how to act on them fast.

Enjoy!

Catherine Maley, MBA

Practice Growth Resources:

• Convert Consults with The Converting Academy
• Retain Patients with KiSS Loyalty Club
• Cosmetic Practice Vault Library
• Schedule Your Practice Growth Strategy Review

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