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Finding Clarity During EUC Industry Disruption

Published 9 months, 4 weeks ago
Description

In this Tech Barometer podcast segment, End User Computing veteran Ruben Spruijt cuts through chaos from recent changes around virtual desktop infrastructure and desktop-as-a-service offerings.

Find more enterprise cloud news, features stories and profiles at The Forecast.

Transcript:

Ruben Sprujit: It’s like a massive plate of spaghetti. Where do I start? What’s the challenge?
What’s the idea you have?

Jason Lopez: Ruben Spruit is the field CTO and VP of product at Dizion, a company that provides desktop as a service and cloud computing solutions to enable remote and hybrid workforces. He helps companies understand how to deploy end-user computing technologies, but not only companies. He’s passionate, hands-on, and ready to help anyone in the EUC community.

Ruben Sprujit: First, you listen to peers, to customers, to prospects and understand, hey, what is their idea or challenge? And many of us listen for a couple of seconds and then, okay, this is the problem, this is the solution, this is the vendor. But it’s good to step back and listen a little bit more.

Jason Lopez: Here at The Forecast, we’ve interviewed Ruben numerous times for articles and Tech Barometer podcasts to learn about end-user computing, virtual desktop infrastructure, and desktop as a service. In this interview at .NEXT 2025 in Washington, DC, he talked with The Forecast editor-in-chief, Ken Kaplan, about changes around EUC, such as new vendors and partnerships in the wake of Broadcom VMware’s spinoff of its EUC offering, which became Omnissa. And he talked about AI and methodologies for helping IT teams build and evolve their EUC strategy, and offers tips for building a career around the EUC ecosystem. But he starts with the question, why are people using desktop as a service?

[Related: How End-User Computing Leaders Make IT Work for People]

Ruben Sprujit: It could be students with their own Chromebook want to access SPSS, nuclear power plant designer and builder using high-secure, sensitive data with design apps to design a nuclear power plant. It could be a retailer or using a handful of Windows apps in their retail office. It could be government agencies using office productivity. So it’s different reasons to use virtual apps and desktops. But it all starts with, OK, I want to have a simple access to apps and desktops. I want to be workplace independent, need to be secure. And simple is the key. How can I keep it simple so the operational complexity is sort of gone? And that’s important these days because knowledge and people with skills is challenging nowadays. Keep them is challenging. Find them is challenging as well. So building a platform that’s easy to run as an admin and easy to consume as a user, like both we are also end users, consumers of solutions, these are the main ingredients of a good platform.

Ken Kaplan: I met you seven years ago at Nutanix. It was explained as it’s streaming your desktop experience from a server, from the data center, from the cloud. That idea, just how we would watch a Netflix video, it’s streamed to you. So your apps aren’t necessarily on your device. And there are lots of reasons for doing that. And it seems to be almost the status quo now. So what has changed in those seven years and what are you excited about today?

[Related: From Skunkworks to Leading Hypervisor Alternative]

Ruben Sprujit: A lot of things changed. Like seven years is a long time. So if we go back maybe seven years, Nutanix acquired our company, Frame. We saw Corona and a surge of workplace independent work. That’s one

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