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MDM Podcast Episode 8 - What does it mean to be a quantitative marketer?
Episode 8
Published 5 years, 3 months ago
Description
In Episode 8 of the Mobile Dev Memo podcast, I speak with Conrad McGee-Stocks, the Director of Growth at Uken Games, which is the Toronto-based studio behind mobile hits like Who Wants to be a Millionaire? and Jeopardy World Tour.
In the podcast, we talk about what it means to be a quantitative marketer, and how that role is evolving, especially on mobile, as product and user acquisition converge.