Episode Details

Welcome to this bonus podcast episode! Clients who rave about you are marketing gold. When they bring in their friends or family members, they're already pre-sold and more likely to convert. 

Turn your members into your best sales team with Alina Cooper and Heather Garrick in Episode 690: Everybody's Talking About You: Harnessing the Power of Referrals. 

• Simplify the ask: keep it easy, clear and one-step so referrals are no-brainers

• Reward everyone: make it a win-win so the referrer and the friend feel great

• Show it off: promote the referral program in studio, on socials and everywhere 

• Time it right: ask members for referrals during that post-class buzz

• Always incentivize: track, thank and recognize members—fast and personally 

Pick a month, plan a campaign, brief your team and measure what happens. This may become your favorite marketing tool, with big potential. Capitalize on the opportunity with Episode 690.

Catch you there,

Lise

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