Episode Details
Back to Episodes
Black Ballad Co-Founder and CEO Tobi Oredein on growing a membership-driven media business
Published 5 years, 6 months ago
Description
This week, we hear from Tobi Oredein, Co-Founder and CEO of Black Ballad, a UK-based lifestyle platform for Black British women. She talked about what drove her to found the site, why they decided to launch memberships ahead of the curve in 2016, and the impact of their recent HuffPost takeover. She also outlines how their Future News Funding will help them better serve and grow their audience outside London.
In the news roundup, the team goes deep into Trump v. TikTok and its implications for publishers, looks at what good news means for The Telegraph around subscriptions, and discusses the BBC failing to close its gender pay gap. A slip of the tongue leads 'directors' to become 'dictators'.