Episode Details

This week we hear from Scott Omelianuk, Inc.'s Editor in Chief. He talks about how starting his new job just before lockdown affected Inc.'s plans for change, how their content strategy has shifted in response to a momentous year in politics, and the thinking behind their new texting subscription service. He also explains why media businesses need a process before trying new platforms. In the news roundup the team discusses BuzzFeed buying HuffPost, Google's payments to French publishers, and the whys and wherefores of launching a one-off print comic book for grown-ups. Don't worry, America, Peter still loves you really.