Episode Details
Back to EpisodesBuilding a Coaching Business in 2026 (The Scare Tactics You Can Ignore) | Ep.71
Description
Are you an online coach feeling overwhelmed by all the “marketing is dead” noise?
In this episode, we cut through the scare tactics and unpack what’s actually working for coaches going into 2026 — and what to focus on instead of chasing trends.
What we cover:
- Why the “everything is dead” marketing message is trending (and what’s really going on)
- What to focus on if you’re just starting your coaching business
- The truth about freebies, funnels, ads, and organic content
- The real reason your strategies might not be landing — and how to fix it
- How to confidently move forward with a solid plan (no burnout required)
Mentioned in this episode:
The Launch Kit – My 4-step course to help you set up your coaching business with calm and clarity.
Get your foundations locked in before 2026 hits!
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Other Links:
Free Resource: The Spacious Business Blueprint
If you're a coach who a clear plan to attract clients consistently, the Spacious Business Blueprint walks you through the 7 foundations of a calm, effective client-attraction system, so you know exactly what to focus on to create steady client flow.
👉 Download here: https://www.leoniebusinesscoach.com/blueprint
The Life-First Coaching Business Playbook
The program for coaches who are ready to turn their coaching expertise into a simple, spacious business that attracts clients consistently and actually feels good to run.
This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie.
Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com
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