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151. 3 Hook Types That Trigger Instant Attention
Description
Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more.
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3 Hook Types That Trigger Instant Attention
Ever wonder why some posts make you stop mid-scroll while others you ignore? In this episode, neuro-strategist Deirdre Martin gets a teeny bit nerdy on the brain science behind attention, and why the right hook can literally rewire your reader’s focus. You’ll learn the three hook types that trigger instant attention and how to use them to make your content impossible to ignore (without sounding click-baity). If you’re a founder, coach, or consultant who wants people to actually read what you write, this one’s for you.
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