Social Media Customer Care: Best Practices Every B2B Brand Should Use

Season 8 Episode 201

B2B buyers expect fast, human, helpful responses on social media and most brands are failing.

In this episode, Michelle J Raymond and social care expert Brooke Sellas break down the best practices for managing customer care across social platforms, increasing responsiveness, and converting conversations into real revenue.

Key moments in this episode -

00:00 Defining Social Customer Care

03:15 The Importance of Brand Conversations

04:47 Creating Engaging Content

07:00 Leveraging Social Media for Business Growth

08:27 Practical Tips for Social Media Engagement

22:00 The Role of AI in Social Customer Care

28:35 Final Thoughts

Connect with Brooke B. Sellas on LinkedIn

CONNECT WITH MICHELLE J RAYMOND

Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days.

https://metricool.com/michellejraymond/?utm_source=podcast&utm_medium=influencer&utm_campaign=20251111_michelle-raymond_nov-scheduling-li_en&utm_content=audio&utm_term=q3

Published on 11 hours ago

Podcast Episode Details

Social Media Customer Care: Best Practices Every B2B Brand Should Use

CONNECT WITH MICHELLE J RAYMOND