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Chris Beresford Hill shares the truth behind Michael Cera for CeraVe

Published 6 months, 2 weeks ago
Description

An encore airing of this multiple Gold Effie winner. Chris Beresford-Hill, Worldwide Chief Creative Officer at BBDO shares the real story behind the Michael Cera campaign, one he led while at Ogilvy. Frustrated by how it was being told, he shares the reality. 

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