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#154 | How The Modern Midwife Grew From NHS Wards to Global Influence, Without Selling Out
Description
Think you need celebrity status or viral content to grow a healthcare brand? Not if you're a clinician with purpose.
In this episode of The H-Files, I sit down with Marie Louise, better known as The Modern Midwife, to unpack how she grew from NHS midwife to a globally recognised digital voice in women’s health—without compromising clinical integrity. This is a blueprint for clinician-founders who want to create meaningful impact and visibility as part of their go-to-market journey.
- Learn how to use your clinical expertise to grow a values-led personal brand
- Discover why authenticity outperforms clickbait in healthcare content
- Get practical tips for choosing brand partnerships that align with your mission
Listen now to learn how to build trust, grow your influence, and use content as a powerful part of your MedTech go-to-market strategy.
Listen on YouTube: https://youtu.be/On01dkZC5jw
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