Episode Details

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In this episode of the Loan Officer Leadership Podcast, Steve Kyles and Chelsea Gardner dive into the real reason most originators struggle to stay visible, and how to fix it fast.

You'll learn:

• How to build trust with agents using the "7-11-4" strategy
• Why targeted Facebook and Instagram ads create an "everywhere" effect
• What to do if you have more time than money, or more money than time
• The difference between "done-for-you" and "done-with-you" ad services
• How just one closed loan can pay for an entire year of marketing

If you're tired of cold calls and ready to build real influence, this episode will show you exactly how to become the most visible, trusted lender in your market.

To learn more about Chelsea's ad services and mentorship, visit FullyAlignedMarketing.com and use code STEVE20 to save on your first month of membership.

Ready to build a predictable production system? The 5-Day Predictable Producer Challenge walks you through identity, the math, your warm list, your calendar, and the exact ask, one day at a time. On demand. Start today at predictableproducer.com/challenge.