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Inside the Future of Sports Betting: Francesco Borgosano on Micro-Markets, AI & the Next Wave of Wagering
Now streaming On Demand — Double Down with Breslo features Francesco Borgosano, CEO of Huddle, in a revealing discussion about how technology is rewriting the rules of sports betting.
Host James Breslo sits down with Borgosano to unpack the rise of micro-betting, same-game parlays, and AI-driven trading models powering today’s biggest sportsbooks. From real-time data analytics to integrity in wagering, Francesco offers a rare insider’s look at how his company builds next-generation pricing and trading systems used across the industry.
In this episode, you’ll learn:
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Why in-play betting now makes up over 60% of all wagers in the U.S.
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How AI and automation are transforming sportsbook operations.
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The math and modeling behind same-game parlays and player props.
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The role of data transparency in preventing match-fixing scandals.
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What the future holds for bettors, leagues, and tech providers alike.
If you want to understand where sports wagering is headed — and how innovation, regulation, and risk management will shape the next era — this conversation is essential viewing.
🎧 Watch or listen to the full episode now on BTT, Apple Podcasts, Spotify, and YouTube.
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Published on 5 days ago