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Amazon’s turning spreadsheets into strategy with its new Custom Analytics dashboard — and that’s only the start.

In this week’s Selling on Giants News & Updates, Mr. Will breaks down:

• Amazon’s Custom Analytics launch and what metrics actually matter
• The new “Enhance My Listing” AI tool and how to keep your voice human
• Amazon’s and Walmart’s holiday ad playbooks for Q4 domination
• Why “peak season” is now a year-round game
• How AI shopping agents are rewriting retail strategy
• Target’s corporate layoffs and P&G’s smart tariff play
• Walmart’s big swing into sneaker culture with Stadium Goods
• Whether Schema markup really matters for AI visibility
• And Walmart’s WhoKnewVille — the most surreal Black Friday campaign yet

All insight, no fluff.
 You’ll walk away knowing what changed, why it matters, and how to turn the week’s chaos into action.