Episode 158
Episode 158 Frederick Dudek (Freddy D)
Employee empowerment takes center stage as Sollah leaders Jon Grannis and Bob Chonka reveal how to turn training into behavior change and build superfan cultures. They unpack their E+I=C formula—Emotion + Information = Communication—and explain why “dramatic edutainment” outperforms lecture-style compliance courses. You’ll hear real stories: a major automaker whose teams started raving about sexual-harassment training, and a lean HR group that delivered ~500 sessions using facilitator-ready assets. We dig into microlearning, consistency of messaging, recognition that reduces turnover, and leading teams to respond—not react. If you want employees, contractors, and partners advocating for your brand like sports fans, this is your playbook for culture, retention, and results.
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Jon Grannis is a training-industry veteran who began in the early 1990s and co-built Sollah’s high-impact content library to help employees maximize potential through facilitator-ready programs and microlearning.
Bob Chonka entered the industry in 1989 and co-developed the E+I=C formula and “dramatic edutainment” approach that transforms compliance into culture change and advocacy.
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Jon and Bob show how emotion unlocks learning and how empowerment fuels advocacy. Their E+I=C framework maps perfectly to ecosystem transformation: spark emotion with cinematic scenarios, guide with clear information, and establish communication norms that stick. I loved the sports analogy—momentum and synchronization win games and workplaces. Their case studies illustrate how recognition, micro-messaging, and consistent leadership shift teams from reacting to responding. This is exactly the type of strategy I help clients implement through my SUPERFANS Framework™ in Prosperit
Published on 2 weeks, 2 days ago
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