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Networking Niche: Authentic Connections Fuel Women's Careers
This is your The Woman's Career Podcast podcast.
Welcome to The Woman’s Career Podcast. Thank you for joining me as we dive straight into one of the most powerful tools for advancing any woman’s career: networking. Whether you’re energized by a room full of people or you find yourself hoping to blend in with the wallpaper at every event, I promise there are strategies here for you—because networking is not one-size-fits-all, and your unique approach can be your biggest asset.
Let’s get honest: for many women, networking doesn’t always come naturally. According to research from the Center for Creative Leadership, a common misconception is that networking is insincere or just for extroverts—but the truth is, it’s all about building real, meaningful relationships. It doesn’t have to be about accumulating a massive list of contacts. Instead, focus on genuine connections, and quality over quantity. So if you’re an introvert, you’re already ahead of the game when it comes to forging deeper, more authentic ties.
Start by defining your personal brand. The University of Pittsburgh’s Career Center suggests crafting a concise elevator pitch that highlights your expertise and goals. This isn’t about salesmanship—it’s about clarity and confidence. Having your story ready can make those first minutes of any introduction much easier, whether at a women-in-business conference or an online networking event.
For introverts, consider seeking out smaller, more focused gatherings. The HiHello network advises that women naturally excel at building close relationships, so lean into that. Start by identifying a handful of people you admire or want to learn from—perhaps seek out a mentor. Studies from WomenTech Network reveal that women with mentors are twice as likely to land board positions and more likely to pay their success forward by mentoring others. Ask for introductions from people you trust or offer your help first—generosity creates memorable bonds. Remember, following up thoughtfully after meeting someone, even with a quick LinkedIn message or a useful article, can turn a brief encounter into a lasting relationship.
Now, for the extroverts: play to your strengths. Attend industry panels, join relevant associations, or even create your own group. If you love the energy of larger gatherings, offer to volunteer or help organize. Taking on a role—like chairing a session or moderating a panel—means people will come to you, making introductions nearly effortless. And don’t forget, some of the best connections are made through shared interests—volunteering for cross-department projects or joining professional clubs can naturally bring new people into your circle.
For everyone, diversify your network. Deborah Gray from Central Michigan University recommends networking outside your usual circle: cross-industry, different life stages, varied backgrounds. Diversity brings unexpected insights and new opportunities.
Finally, nurture your network. Keep in touch not just when you need something—share resources, celebrate others’ wins, and be genuinely supportive. Networking is a two-way street and the relationships you build will become your support system and your launchpad.
Thank you for tuning in to The Woman’s Career Podcast. Remember to subscribe so you don’t miss our next conversation on lifting each other higher, together. This has been a quiet please production, for more check out quiet please dot ai.
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Published on 1 week, 5 days ago