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S1E08 - The Marketing Genius of Steve Jobs, Part 2

S1E08 - The Marketing Genius of Steve Jobs, Part 2

Season 1 Episode 8 Published 13 years, 10 months ago
Description

This is part two of our look at Steve Jobs the marketer. This episode traces his triumphant return to Apple after being banished for 12 years and his bold choice to release advertising that suggested Apple was on the cusp of greatness.

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